Sales & Retail

How much does a sales representative make?

The median sales representative in the United States earns $104,920 per year, about $50.44 an hour. That is the midpoint of the profession: half of all sales representatives earn more, and half earn less.

Median annual salary
$104,920
Median hourly wage
$50.44 /hr
Employed in the U.S.
284,800

Source: BLS OEWS, May 2025. SOC code 41-4011.

Sales representative salary range

Pay for sales representatives spans a wide band. The lowest paid 10 percent earn under $52,600 a year, while the highest paid 10 percent take home more than $200,440. The average (mean) wage of $119,730 runs a bit higher than the median, which is normal for jobs where a group of top earners pulls the average up.

Percentile Annual Hourly
10th percentile $52,600 $25.29 Lowest paid
25th percentile $75,030 $36.07
Median (50th) $104,920 $50.44 Midpoint
75th percentile $158,160 $76.04
90th percentile $200,440 $96.37 Highest paid

Figures are national wage estimates for sales representatives, wholesale and manufacturing, technical and scientific products (SOC 41-4011), U.S. Bureau of Labor Statistics, OEWS, May 2025.

Sales representative salary by state

Where you work changes the paycheck. Sales representatives earn the most in Colorado at $135,000 a year, and the least in Arkansas at $71,830. The table below lists every state with published data, ranked by median annual salary.

State Median annual Employed
Colorado $135,000 4,150
New Jersey $131,360 5,600
Kansas $130,850 2,440
New York $129,410 10,500
Georgia $128,850 5,700
Virginia $128,270 6,060
Washington $127,390 9,960
Hawaii $126,110 540
Michigan $125,650 9,140
North Carolina $125,370 11,990
California $124,220 27,590
Louisiana $124,200 2,340
Massachusetts $118,980 11,650
Rhode Island $117,670 530
Oregon $113,830 3,040
South Carolina $111,190 3,760
Ohio $108,370 9,870
Delaware $107,830 960
Florida $107,700 19,840
Illinois $107,570 7,350
Pennsylvania $103,790 7,190
Iowa $103,380 2,580
Minnesota $103,000 4,960
Indiana $102,910 4,370
North Dakota $102,720 510
Maine $101,850 N/A
Idaho $101,390 1,880
Wyoming $100,850 280
Arizona $100,620 8,860
Texas $99,080 44,400
Nevada $98,500 1,880
Connecticut $98,000 2,980
New Hampshire $97,960 2,660
Kentucky $97,640 4,170
West Virginia $97,230 760
Vermont $95,900 410
Maryland $95,040 6,330
Missouri $94,840 5,060
Tennessee $94,450 8,290
District of Columbia $92,940 600
New Mexico $87,310 980
Alabama $87,140 2,780
Nebraska $84,400 1,700
Montana $83,610 690
Wisconsin $78,480 3,390
Alaska $77,080 440
Mississippi $74,990 810
Oklahoma $72,480 3,970
Arkansas $71,830 1,520

State median wages for sales representatives, wholesale and manufacturing, technical and scientific products (SOC 41-4011), U.S. Bureau of Labor Statistics, OEWS state files, May 2025. States where the BLS does not publish a median are not shown.

Job outlook for sales representatives

The BLS projects employment of sales representatives to grow 1.2% from 2025 to 2035. That is slower than the 3.5% average for all occupations. That works out to roughly 292,000 jobs in 2025 moving toward 295,500 by 2035.

Across the decade, the BLS expects about 23,600 openings a year for sales representatives. Most come from the need to replace workers who move to other jobs or leave the workforce, on top of any new positions from growth.

Source: U.S. Bureau of Labor Statistics, Employment Projections program, 2025-35 (Table 1.2, Occupational projections and worker characteristics).

How to become a sales representative

The typical entry-level education for sales representatives is a bachelor's degree, according to the BLS. New hires typically complete moderate-term on-the-job training to reach full competency.

Education, training, and experience data: U.S. Bureau of Labor Statistics, Employment Projections program.

What affects how much a sales representative earns

Commission structure, product, employer, and territory drive a wide pay spread. Top performers in high ticket sales earn far above the median.

Location is one of the clearest factors. The gap between the top paying state (Colorado, $135,000) and the lowest (Arkansas, $71,830) shows how much geography alone can move the number, before experience or specialization.

About 284,800 people work as sales representatives in the United States. At $104,920 a year, the job pays above the $50,980 median for all U.S. jobs.

Sales representative salary FAQ

How much does a sales representative make an hour?

The median hourly wage for a sales representative is $50.44. The middle half of sales representatives earn between $36.07 and $76.04 per hour.

What is the highest sales representative salary?

The highest paid 10 percent of sales representatives earn more than $200,440 per year. Top earners usually have the most experience and work in the best paying regions and industries.

How much does a sales representative make a year?

The median annual salary for a sales representative is $104,920. The average (mean) wage of $119,730 runs a bit higher than the median, which is normal for jobs where a group of top earners pulls the average up.

Is being a sales representative a well paid job?

At $104,920 a year, a sales representative earns above the $50,980 median for all U.S. jobs. About 284,800 people work as sales representatives in the United States.

Which state pays sales representatives the most?

Colorado has the highest median salary for sales representatives at $135,000 a year. New Jersey ($131,360) and Kansas ($130,850) follow. State medians come from the BLS OEWS state files, May 2025.

Is being a sales representative a good career?

Employment of sales representatives is projected to grow 1.2% from 2025 to 2035, slower than the 3.5% average for all occupations. The BLS projects about 23,600 openings each year, from growth and from workers leaving the occupation.

Do you need a degree to become a sales representative?

The BLS lists the typical entry-level education for sales representatives as a bachelor's degree, so a college degree is usually expected.

Related salaries

See more in Sales & Retail salaries or browse the highest paying jobs in the U.S.

Sources. National and state wage and employment figures: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 and the OEWS state files. Growth, openings, education, and training: U.S. Bureau of Labor Statistics, Employment Projections program (2025–2035). Every figure on this page is published by the BLS and is shown without adjustment. View the originals at bls.gov/oes and bls.gov/emp. Last updated 2026-05-15.