Sales & Retail

How much does a retail salesperson make?

The median retail salesperson in the United States earns $35,410 per year, about $17.03 an hour. That is the midpoint of the profession: half of all retail salespersons earn more, and half earn less.

Median annual salary
$35,410
Median hourly wage
$17.03 /hr
Employed in the U.S.
3,897,860

Source: BLS OEWS, May 2025. SOC code 41-2031.

Retail salesperson salary range

Pay for retail salespersons spans a wide band. The lowest paid 10 percent earn under $27,210 a year, while the highest paid 10 percent take home more than $47,890. The average (mean) wage of $37,310 runs a bit higher than the median, which is normal for jobs where a group of top earners pulls the average up.

Percentile Annual Hourly
10th percentile $27,210 $13.08 Lowest paid
25th percentile $29,900 $14.38
Median (50th) $35,410 $17.03 Midpoint
75th percentile $38,670 $18.59
90th percentile $47,890 $23.02 Highest paid

Figures are national wage estimates for retail salespersons (SOC 41-2031), U.S. Bureau of Labor Statistics, OEWS, May 2025.

Retail salesperson salary by state

Where you work changes the paycheck. Retail salespersons earn the most in Washington at $39,560 a year, and the least in Mississippi at $28,640. The table below lists every state with published data, ranked by median annual salary.

State Median annual Employed
Washington $39,560 84,850
District of Columbia $38,500 4,660
California $38,440 376,460
Colorado $37,950 76,660
Hawaii $37,790 19,180
New York $37,720 238,540
Vermont $37,400 8,250
Alaska $37,290 7,890
Oregon $36,770 48,090
Maine $36,640 18,450
Massachusetts $36,610 86,860
New Jersey $36,520 72,530
Connecticut $36,490 42,410
Minnesota $36,370 74,840
Montana $36,270 13,490
New Hampshire $36,200 23,880
North Dakota $36,040 11,320
Arizona $35,720 93,920
Maryland $35,510 79,320
Illinois $35,370 126,610
Delaware $35,360 13,400
Idaho $35,080 20,180
Rhode Island $34,860 12,830
Michigan $34,640 111,010
Wisconsin $34,480 67,640
South Dakota $34,370 14,180
Wyoming $34,310 8,770
Virginia $34,240 100,290
Nevada $34,190 43,920
Florida $34,010 333,460
Utah $33,900 47,570
Missouri $33,460 67,140
New Mexico $33,300 23,800
Kansas $32,180 33,360
Tennessee $31,950 87,380
Nebraska $31,870 22,780
Indiana $31,530 83,670
North Carolina $31,370 127,540
Iowa $31,360 41,000
Pennsylvania $31,200 141,790
Georgia $30,840 143,120
Ohio $30,800 137,370
Texas $30,800 341,640
South Carolina $30,690 67,310
Alabama $30,040 60,880
Oklahoma $29,660 43,830
Kentucky $29,650 51,250
Louisiana $29,490 49,570
Arkansas $29,270 35,510
West Virginia $28,950 19,050
Mississippi $28,640 38,400

State median wages for retail salespersons (SOC 41-2031), U.S. Bureau of Labor Statistics, OEWS state files, May 2025. States where the BLS does not publish a median are not shown.

Job outlook for retail salespersons

The BLS projects employment of retail salespersons to shrink from 2025 to 2035 (down 0.3%). That is a decline, against 3.5% average growth for all occupations. That works out to roughly 3,998,100 jobs in 2025 moving toward 3,984,100 by 2035.

Across the decade, the BLS expects about 520,600 openings a year for retail salespersons. Most come from the need to replace workers who move to other jobs or leave the workforce, on top of any new positions from growth.

Source: U.S. Bureau of Labor Statistics, Employment Projections program, 2025-35 (Table 1.2, Occupational projections and worker characteristics).

How to become a retail salesperson

The typical entry-level education for retail salespersons is no formal educational credential, according to the BLS. New hires typically complete short-term on-the-job training to reach full competency.

A four-year college degree is usually not required to start, which makes this one of the jobs you can enter without a bachelor's degree. See more high paying jobs without a degree .

Education, training, and experience data: U.S. Bureau of Labor Statistics, Employment Projections program.

What affects how much a retail salesperson earns

Commission structure, product, employer, and territory drive a wide pay spread. Top performers in high ticket sales earn far above the median.

Location is one of the clearest factors. The gap between the top paying state (Washington, $39,560) and the lowest (Mississippi, $28,640) shows how much geography alone can move the number, before experience or specialization.

About 3,897,860 people work as retail salespersons in the United States. At $35,410 a year, the job pays below the $50,980 median for all U.S. jobs.

Retail salesperson salary FAQ

How much does a retail salesperson make an hour?

The median hourly wage for a retail salesperson is $17.03. The middle half of retail salespersons earn between $14.38 and $18.59 per hour.

What is the highest retail salesperson salary?

The highest paid 10 percent of retail salespersons earn more than $47,890 per year. Top earners usually have the most experience and work in the best paying regions and industries.

How much does a retail salesperson make a year?

The median annual salary for a retail salesperson is $35,410. The average (mean) wage of $37,310 runs a bit higher than the median, which is normal for jobs where a group of top earners pulls the average up.

Is being a retail salesperson a well paid job?

At $35,410 a year, a retail salesperson earns below the $50,980 median for all U.S. jobs. About 3,897,860 people work as retail salespersons in the United States.

Which state pays retail salespersons the most?

Washington has the highest median salary for retail salespersons at $39,560 a year. District of Columbia ($38,500) and California ($38,440) follow. State medians come from the BLS OEWS state files, May 2025.

Is being a retail salesperson a good career?

Employment of retail salespersons is projected to shrink 0.3% from 2025 to 2035, a decline, against 3.5% average growth for all occupations. The BLS projects about 520,600 openings each year, from growth and from workers leaving the occupation.

Do you need a degree to become a retail salesperson?

No. The BLS lists the typical entry-level education for retail salespersons as no formal educational credential, so a four-year degree is usually not required to start.

Related salaries

See more in Sales & Retail salaries or browse the highest paying jobs in the U.S.

Sources. National and state wage and employment figures: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 and the OEWS state files. Growth, openings, education, and training: U.S. Bureau of Labor Statistics, Employment Projections program (2025–2035). Every figure on this page is published by the BLS and is shown without adjustment. View the originals at bls.gov/oes and bls.gov/emp. Last updated 2026-05-15.